- Dec 22, 2022
- 4 min
We need a brand... that's just a name and a logo, right?
A lot of people think that creating a pretty logo and putting it on their website is all they need to do in order to create a their brand.
- Nov 13, 2020
- 3 min
Avoiding a Start-up Identity Crisis
By Kimberly Hansen & Lisa Silverman You’ve recently formed a new company with a team of talented R&D, engineers and designers, developing...